What is the angle of a news story? Give an example to explain your answer.

An angle of a news story is the perspective that the news provider takes on a certain event. Changing the angle can significantly alter the way a news story is reported. 

For example, when the 2011 Riots were happening the news, especially BBC, reported this story against the teenagers but didnt include why they were doing such a thing which made the authority's look a lot better than they actually are as they didn't understand why they were doing it.

What is the difference between tabloid and broadsheet news coverage?

Difference between tabloid and broadsheet:

Tabloid: Less serious content, focusing instead on celebrities, sports and crime stories

Broadsheet: serious news; politics, economic, international news

What would be an example of a tabloid-style TV news programme?

ITV news as they have a less important sense to the programme as they include a large majority of humour and celebrity news for example when Kim Kardashian died her hair to blonde they had a discussion about it.

What would be an example of a broadsheet-style TV news programme?

Channel 4 news as they go into a lot of detail when it comes to important stories for example when the migrants drowned in the Mediterranean sea channel spent 14 minutes talking about it  

What is the difference between international, national, regional and local news coverage?

International: World News

National: UK- Wide news

Regional: London/ Yorkshire/ Scotland 

Local: West London / Leeds / Edinburgh 

BBC News election story - via YouTube

Is this international, national, regional or local news? How can you tell?

This is a national news. I can tell this is national news because it is politics and has views about what David Cameron and Ed Miliband were going to do also, their election is affecting the whole of the UK regardless

What angle does the report take on the story?

In this news stories they have a strong angle towards what they will do for the UK. Besides this they give equal sides to the election as they show some of what David Cameron has to say and some of what Ed Miliband has to say which is important especially to BBC's regulations hat they have said they will follow. 

Is this more tabloid or broadsheet-style coverage?

This news story is more Broadsheet as it is formal and has basic news to what a class of AB would understand due to the type of politics they are talking about. This is a very formal story 

What kind of audience would you expect to watch this type of TV news programme? Why?

The type of audience I would expect to watch this type of TV News programme is:

Professionals, 

UK Citizens,

Class of AB

Sky News election story not available online - use your notes

Is this international, national, regional or local news? How can you tell?

This is a national news story as it is polictics and they are only talking about changes for Britain. 

What angle does the report take on the story?

This story gives an angle of a more, conservative point of view as they show more of David Cameron's point of view

Is this more tabloid or broadsheet-style coverage?

This is a more tabloid coverage of the story 

What kind of audience would you expect to watch this type of TV news programme? Why?

I would expect an audience of:

The class AB

25-45 year olds

Managers and professionals

STV (Scottish) coverage of the election story

Is this international, national, regional or local news? How can you tell?

This is an international story as it is abased on what Scotland are going to do (mainly) but also what the mp's of London are going to do regarding the election also

What angle does the report take on the story?

The news provider, STV (scottish) are in more favour with Scotland's party and talk more about what they are going to do with the election and what they have to offer which is very biased especially considering that their TV news provider is Scottish therefore it doesn't give a fair coverage of all the different parties. However toward the end the did have a small mentioning about the conservative party and the labour party

Is this more tabloid or broadsheet-style coverage?

This is a broadsheet-style coverage as there ar politics and a high level of formality however there are also aspects of a tabloid-style coverage for example there were selfies taken in the bulletin, David Cameron on his way to Buckingham palace but most importantly there were animations giving the dates in which there was something important done and said. 

What kind of audience would you expect to watch this type of TV news programme? Why?

I would expect a wide majority of Scottish audiences to watch this type of TV News programme, also, I would expect it to be family based due to the mixed language and animations making also younger viewers to understand also.

Channel 4 News coverage of the election story.

Is this international, national, regional or local news? How can you tell?

This is an intentional and a national story as 

What angle does the report take on the story?

Is this more tabloid or broadsheet-style coverage?

What kind of audience would you expect to watch this type of TV news programme? Why?

Basic details

When is Channel 4 News on?

Channel 4 news is shown at 7 pm from Monday- Friday and the whole news programme lasts for around 55 minutes in total.

When was the programme first broadcast?
Channel 4 was first broadcaster on the 2nd of November 1982 at 4.45pm, with a remit to be edgy, controversial and push boundaries.

What awards has the programme won?

• International Emmy award for news 2004,2013,2013
• British academy television award for best news coverage 1996,2004,2012
• British academy television award for best news and current affairs journalism 1993,1994

What is the media institution that produces Channel 4 News?

Presenters
Who are the presenters?
One of the main presenters who has been with channel 4 news since 1989 IS Jon Snow.

Krishnan Guru-Murphy
Cathy Newman
Matt Frei

What are the presenters wearing? What does this communicate to the audience?
They are wearing smart clothes for example the male presenters are always wearing a suit which means they are smart and presenting the news in an intellectual manner to show that they are not always casual about the news and that they mean business. Also, the female presenters mainly wear dresses which could represent femininity and smart-casual wear.

Why might a TV News programme use a variety of presenters?
This TV News programme might use a variety of presenters so the viewers do not get the same tone from just one person also the way they present the different type of news stories are all unique and different (e.g. Jon Snow uses his own opinion when talking about the different news stories which is why the audience warms to him)
How are other reporters or presenters used in the TV News programme?

Is there a balance between male and female presenters? What about race/ethnicity? What effect might these aspects have on an audience?
There is not an equal amount of women and females on the news team as there are 3 males and 1 females which isn't effective in appealing to a wide range of audiences as it could make males look more dominant and professional. Also, the races are not equal either as most of the presenters are white British which could portray the news channel to be biased with the news.

Opening sequence

Analyse the opening 2 minutes of the programme.

What is the very first shot?
The animated '4' zooming into the screen is the first shot that the audience see.
How does the opening sequence use graphics or images to grab the attention of the audience?
Their images are mainly moving constantly whilst they have a voice-over which makes it more interesting especially if it is a video as it gives more detail than what the presenter is saying alone. It also, appeals to a wider audience as they are not still images.
How is music used in the opening sequence?

How are news stories introduced in the opening two minutes? Is there just one story or are the audience told what will be coming up later?
News stories are introduced by using the presenter talking to the camera and a video footage with voice-over to explain: local, international and borough news. They introduce the stories that are coming up later on the show by having the time with the event next to it to tell the audience how long they want you to watch the news for, they introduce many news stories that will appear to keep the audience entertained.


Studio mise-en-scene
What aspects of the studio can be seen by the audience? (Desk, cameras etc.)
The camera's as they show the studio,
The desk and the animated screen also different parts of the studio such as the interview location can also been seen when watching the news.
Are the presenters standing or behind desks? Why do you think this is?
The Presenters are standing, i think this because it is almost like they are communicating WITH the audience and inform them about the news stories instead of telling the information TO the audience which makes the aduience want to know more as it ais almost like a conversation.
Are journalists or technology visible? What might these things suggest to the audience?
How does the studio use colour?
The studio uses colour to present to the audience that they are futuristic and that they are modern to appeal to a wide range of audiences (mainly teenagers) the colours represent vibrant and bright days which appeals to young people also.

How news stories are presentedHow does the news programme typically present a story?
Animation on screen with text with audio
Presenter talking to camera
Interviews or live footage
Back to presenter talking to camera
What difference techniques does the programme use to present the news? (E.g. presenter to camera, reporter on location, interviews, graphics, images, video etc.)
Channel 4 news tends to go into more detail with the news stories as they have a live footage with text on screen which reads the important facts and figures which other news programmes such as Sky and BBC present their news. Also, the presenters are standing up most of the time which s different to other news programmes as they tend to sit behind the desk.
What types of news does the TV News programme typically cover? Give five examples (e.g. politics, international, sport etc.)
Give two real examples of how news stories presented to keep the interest of the audience.

Running order
Watch the first 15 minutes of the programme – as recent as you can find.
What is the top story?
Tesco loses 6 and a half billion pound. lowest for any supermarket.
How long does the top story last for?

What are the other stories the programme does or will cover? List them in the order they are presented in (the ‘running order’).
Tesco's economic loss
Election
Refugees found
How long is each story shown for?

Why do you think each story was shown for the time it was?
Depending on the importance and significance it was showed for depended on the time it was shown for, for example, the election went into more detail than Tesco's economic loss rather than the refugees being found.

Audience

What is the target audience for this TV News programme? Research online – you should be able to find plenty of suggestions to the target audience if not the official target audience of the programme?
16-34 year Old
Living in the UK
Educated
Adults of the class of ABC1
Independent companies
Who want to know what is happening in the world - news wise
Why might someone choose to watch this TV News programme over others?
Unlike most news programmes, Channel 4 is fairly modern and has an enjoyable, happy atmosphere which many members of the audience (target audience) warm to. Also, the amount of depth channel 4 go into is also, more interesting as they have more live interviews and facts and figures as well as the main facts that the news almost has to give.
Is there an opportunity for the audience to get involved in the programme or comment?
There aren't many opportunities for the audience to get involved at it doesn't to be as modern as it seems to be however, there are opportunities online for example, they have a YouTube website which has a more relaxed feel as it goes into more detail in topics which the viewers are possibly more interested in.
What audience pleasures (Uses and Gratifications theory – Blumler and Katz) does the programme offer?


Institution

Who owns, runs or produces this TV News programme?
OFCOM own this TV Programme which is in agreement with the secretary of State for Culture, media and sport.Which is shown on Channel 4.
Does the institution own, run or produce any other TV News programmes, channels or newspapers?
OFCOM also, regulate other companies such as TV and Radio sectors, fixed line telecoms, mobiles, postal services and the airwaves over the country which is what wireless devices connect to.
Channel 4 also present well known shows such as Hollyoaks, Big Brother and come dine with me.
How does the programme fit the TV channel it is on?
Channel 4 is known for the bold approach on learning that they present through their programmes, which demonstrates that the programme fits the channel it is on as the news demonstrates a factor of learning as it presents the news of the day.
What role does OFCOM have in making sure TV News is fair and accurate?
OfCOM play a huge role in making sure TV News is fair and accurate as it makes sure explicit content is only shown after 9pm which is fair as every programme under the regulation of OFCOM has to follow these rules, also, they have to sow the right amount of accuracy (Right facts and figures), they have to be true facts, they cannot be biased.

TV News and New/Digital Media
Does the TV News programme have a dedicated website?
Channel 4 News does have its own website which gives links to the YouTube channel which shows exclusive detail about a couple of news headlines which were on the live show.
What does the website offer viewers?
The website offers access to more detail and more headlines of the show.
Does the TV News programme have a Twitter feed?
yes it does have a twitter feed.
How does the Twitter feed promote the programme?
It gives links and more interesting news headlines which the younger generation would be more interested in which allows more citizen journalism and more people talking about facts and headlines
Is there an opportunity for the audience to get involved in the programme or submit news stories?

Basic details

When is Channel 4 News on?
Channel 4 news is shown at 7 pm from Monday- Friday and the whole news programme lasts for around 55 minutes in total.

When was the programme first broadcast?

Channel 4 was first broadcaster on the 2nd of November 1982 at 4.45pm, with a remit to be edgy, controversial and push boundaries.  

What awards has the programme won?

• International Emmy award for news 2004,2013,2013
• British academy television award for best news coverage 1996,2004,2012
• British academy television award for best news and current affairs journalism 1993,1994

What is the media institution that produces Channel 4 News?

Presenters
Who are the presenters?
One of the main presenters who has been with channel 4 news since 1989 IS Jon Snow.

• Krishnan Guru-Murphy
• Cathy Newman
• Matt Frei

What are the presenters wearing? What does this communicate to the audience?

They are wearing smart clothes for example the male presenters are always wearing a suit which means they are smart and presenting the news in an intellectual manner to show that they are not always casual about the news and that they mean business. Also, the female presenters mainly wear dresses which could represent femininity and smart-casual wear.

Why might a TV News programme use a variety of presenters?

This TV News programme might use a variety of presenters so the viewers do not get the same tone from just one person also the way they present the different type of news stories are all unique and different (e.g. Jon Snow uses his own opinion when talking about the different news stories which is why the audience warms to him)

How are other reporters or presenters used in the TV News programme?

Is there a balance between male and female presenters? What about race/ethnicity? What effect might these aspects have on an audience?

There is not an equal amount of women and females on the news team as there are 3 males and 1 females which isn't effective in appealing to a wide range of audiences as it could make males look more dominant and professional. Also, the races are not equal either as most of the presenters are white British which could portray the news channel to be biased with the news.

Opening sequence

Analyse the opening 2 minutes of the programme.

What is the very first shot?

The animated '4' zooming into the screen is the first shot that the audience see.

How does the opening sequence use graphics or images to grab the attention of the audience?

Their images are mainly moving constantly whilst they have a voice-over which makes it more interesting especially if it is a video as it gives more detail than what the presenter is saying alone. It also, appeals to a wider audience as they are not still images.

How is music used in the opening sequence?

How are news stories introduced in the opening two minutes? Is there just one story or are the audience told what will be coming up later?

News stories are introduced by using the presenter talking to the camera and a video footage with voice-over to explain: local, international and borough news. They introduce the stories that are coming up later on the show by having the time with the event next to it to tell the audience how long they want you to watch the news for, they introduce many news stories that will appear to keep the audience entertained.  

Studio mise-en-scene
What aspects of the studio can be seen by the audience? (Desk, cameras etc.)

The camera's as they show the studio, 

The desk and the animated screen also different parts of the studio such as the interview location can also been seen when watching the news.
Are the presenters standing or behind desks? Why do you think this is?
The Presenters are standing, i think this because it is almost like they are communicating WITH the audience and inform them about the news stories instead of telling the information TO the audience which makes the aduience want to know more as it ais almost like a conversation. 
Are journalists or technology visible? What might these things suggest to the audience?
How does the studio use colour?

The studio uses colour to present to the audience that they are futuristic and that they are modern to appeal to a wide range of audiences (mainly teenagers) the colours represent vibrant and bright days which appeals to young people also.  

How news stories are presentedHow does the news programme typically present a story?

Animation on screen with text with audio

Presenter talking to camera

Interviews or live footage

Back to presenter talking to camera
What difference techniques does the programme use to present the news? (E.g. presenter to camera, reporter on location, interviews, graphics, images, video etc.)

Channel 4 news tends to go into more detail with the news stories as they have a live footage with text on screen which reads the important facts and figures which other news programmes such as Sky and BBC present their news. Also, the presenters are standing up most of the time which s different to other news programmes as they tend to sit behind the desk.

What types of news does the TV News programme typically cover? Give five examples (e.g. politics, international, sport etc.)
Give two real examples of how news stories presented to keep the interest of the audience.

Running order
Watch the first 15 minutes of the programme – as recent as you can find.
What is the top story?
Tesco loses 6 and a half billion pound. lowest for any supermarket.
How long does the top story last for?

What are the other stories the programme does or will cover? List them in the order they are presented in (the ‘running order’).

Tesco's economic loss

Election 

Refugees found 
How long is each story shown for?

Why do you think each story was shown for the time it was?

Depending on the importance and significance it was showed for depended on the time it was shown for, for example, the election went into more detail than Tesco's economic loss rather than the refugees being found.

Audience

What is the target audience for this TV News programme? Research online – you should be able to find plenty of suggestions to the target audience if not the official target audience of the programme?

• 16-34 year Old
• Living in the UK
• Educated
• Adults of the class of ABC1
• Independent companies
• Who want to know what is happening in the world - news wise

Why might someone choose to watch this TV News programme over others?
Unlike most news programmes, Channel 4 is fairly modern and has an enjoyable, happy atmosphere which many members of the audience (target audience) warm to. Also, the amount of depth channel 4 go into is also, more interesting as they have more live interviews and facts and figures as well as the main facts that the news almost has to give.
Is there an opportunity for the audience to get involved in the programme or comment?
There aren't many opportunities for the audience to get involved at it doesn't to be as modern as it seems to be however, there are opportunities online for example, they have a YouTube website which has a more relaxed feel as it goes into more detail in topics which the viewers are possibly more interested in.
What audience pleasures (Uses and Gratifications theory – Blumler and Katz) does the programme offer?


Institution

Who owns, runs or produces this TV News programme?

OFCOM own this TV Programme which is in agreement with the secretary of State for Culture, media and sport.Which is shown on Channel 4.

Does the institution own, run or produce any other TV News programmes, channels or newspapers?

OFCOM also, regulate other companies such as TV and Radio sectors, fixed line telecoms, mobiles, postal services and the airwaves over the country which is what wireless devices connect to.

Channel 4 also present well known shows such as Hollyoaks, Big Brother and come dine with me.
How does the programme fit the TV channel it is on?
Channel 4 is known for the bold approach on learning that they present through their programmes, which demonstrates that the programme fits the channel it is on as the news demonstrates a factor of learning as it presents the news of the day.
What role does OFCOM have in making sure TV News is fair and accurate?

OfCOM play a huge role in making sure TV News is fair and accurate as it makes sure explicit content is only shown after 9pm which is fair as every programme under the regulation of OFCOM has to follow these rules, also, they have to sow the right amount of accuracy (Right facts and figures), they have to be true facts, they cannot be biased.

TV News and New/Digital Media
Does the TV News programme have a dedicated website?
Channel 4 News does have its own website which gives links to the YouTube channel which shows exclusive detail about a couple of news headlines which were on the live show.
What does the website offer viewers?
The website offers access to more detail and more headlines of the show.
Does the TV News programme have a Twitter feed?
yes it does have a twitter feed.
How does the Twitter feed promote the programme?
It gives links and more interesting news headlines which the younger generation would be more interested in which allows more citizen journalism and more people talking about facts and headlines 
Is there an opportunity for the audience to get involved in the programme or submit news stories?

Shot By Shot

Shot one:

Medium Close up (MCU)

The medium close up allows the audience to see around the character but also the characters facial expressions or emotions. It also establishes the location in which the character is , in this case an dark abandoned alley. The faces of the characters show anger and amazement. The surroundings which the audience is shown is like they are all trying to corner and catch someone which here is Tom Cruise. This type of close up also shows the clothing which the characters are wearing but in detail. These characters are wearing body suits and helmets so the audience would be thinking that they are the authority.

 Shot two:

Establishing Shot (ES) Long Shot (LS)

The establishing shot enables the audience to understand the exact location in which the part of the movie is set. In this case it shows a car surrounded by old looking buildings, although this could also be a long shot because its close enough to tell the audience that all of the focus is on the car. The reflection of light that shines off the car but then there's no light on the buildings making them look gloomy and makes it look like an enclosed space.

 Shot three:

Close up (CU)

This shot allows the audience to see the characters exact facial expressions up close. Any emotion that he shows or any looks that he gives would be seen in detail by the audience. In this case the characters emotion is unsure or confused. Only the shoulders and face of the characters is shown making it a common close up. Due to this type of shot we can see that the person in the shot is being corners or obstructed by many people.

Typography

Camera Shot

 Medium close-up (MCU)
 This shot shows the facial expressions and emotion. But it also includes a small pat of the background letting the audience see the location.

 Long shot (LS)
 This shot show a lot of background, from head to toe. This is mainly used to show what the person is wearing and what is happening around him.

Over the shoulder shot 
This shot allows the audience to see the person facial expressions while talking or in this case getting into a confrontation. Over the shoulder allows the audience to see the emotion in the characters face.

Big close up/ /Extreme close up (BCU/XCU)
This shows extreme detail and emphasizes whatever is shot which could also be the barrel of the gun. In this case to see the fear in the characters eyes because the emotion he is feeling is frightened.






Close up (CU)
This shows a close up on the characters usual face to see their reaction and emotion. Showing the audience the facial expressions but only of the face, no shoulders just emotion.





Wide shot / Establishing shot
Mainly used to show setting in the introduction or in other words set the scene. Showing the location in which the film or part of a film would be.







Medium close up
Head and shoulders visible and also face to show expression. Only showing the person maybe even showing the characters body language and emotion.







Medium Close up and High angle
This shot is used to make a person feel small, weak and vulnerable.From high making the person feel overpowered and medium shot showing all facial expressions. 

The task was to make a colour palette of the colours we wanted but had to be associated with the word we had chosen. For example Vibrant, Autumn, Winter and Urban. Then take the colours from the picture and transfer it onto the fruit bowl making it similar to the picture. You could even add the picture in if you wanted to. We were told to use the eyedropper tool to take the colours from the picture and put it onto our fruit bowls. The pictures that we used were downloaded from Google Images so that we had a variety to choose from. My two fruit bowls were Autumn and Vibrant because they had a range of different colours to choose from.Both are very similar because they have the same colours so they look around about the same.

Media Language

The first key convention that tells the audience this is an advert is the Nike store logo in the top right-hand corner. The key images are Michael Jordan holding one of his many famous basketball shoes. Also the glasses he is wearing could mean that his new product is too good, pointing at it with a grin shows that he is proud of the new shoes. Michael Jordan is also wearing a vest from his very own clothing line of Jordan Clothing. Just Michael being in the advert has attracted an audience because he's famous for basketball and there are many basketball fans and aspiring basketball players. His body language is saying to the audience that those shoes are the new things to buy, like he's proud of them. The layout of the advert, is the product away from the rhetorical question that was used to affect the audience and the Nike Store logo.

Institution
The main institution for this advert is Nike which is a worldwide brand that over millions of people wear everyday. There's always new products that they put out because they want to do better than their rival which is another clothing brand called Addidas. Nike have always been the best and dominant brand because it is more popular but just to stay ahead they change their game.

Audience
The target audience for this advert is mainly basketball players. It'll be targeting aspiring basketball players and also sporty people because these new trainers can be used in everyday sport with the exception of football.The gender breakdown would be 75% male and 25% female. That would be because their are more male basketball players and people who enjoy watching so they might also want it. The age range would be from 12-35.

Representation
The representation on this advert is just a famous black male. This would give us the clue that this is mainly for black males because they are mainly into basketball and would probably use Michael as a role model in some way. Seeing as basketball NBA is male dominant they would put a male in the advert and not a female. Their isnt much television coverage of women's basketball games and that would say why the gender breakdown would be 75% male, 25% female.

Tv News research

Television news research, ITV News at 10pm


Key information:
The ITV 10pm news is broadcasted on ITV on weekdays at 10pm, so Monday to Friday.. The presenters of the 10pm ITV news are Julie Etchingham and Mark Austin. In 1972 ITV won the British academy award, in General category.Then in 1992 they won the award for British academy television awards for the best news coverage. In 1993 ITV won British academy television awards for the best news and current affairs journalism award. However more recently ITV news have won the international Emmy award for news in 2009. The average viewing figures of ITV news is 6.8 million viewers.

The institution behind the programme:
ITV was launched in 22nd September 1995. It is owned by ITV plc, STV group and UTV media. This popular channel is famous for it's entertainment shows for all different ages and theres also the news.

ITV is known for it's entertainment, the shows that air on itv are mostly drama based. The most famous are Emmerdale and Coronation Street. There are all different kinds of shows with a range of target audiences. For example shows suitable for families such as The Chase, X Factor and Britain's Got Talent. On the other hand there's shows only suitable for adults such as Law & Order UK and The Jeremy Kyle Show. They have recently changed the logo as well to attract more viewers and to make it look more modern.

The older logo of the ITV channel:

The Target Audience:
The target audience for ITV news at 10pm are English males and females. This news could also attract people who are into politics, crime and just general news. ITV news can also attract teenagers 13+, because the sport that could be showed or anything that could be happening in their area. 70% male 30% female. Lower, working and middle class would be the people to watch ITV news at 10pm.

The Running Order:
 Day 1: Monday 18th August 2014
 The running order that it appeared:

 1. President Obama says that iraqian kurdish forces has retaken the vital mosul dam.
    Inside the Dam was a booby trap.
    The 1st time the iraq borders were pushed back.
   I think that the editors chose this story because their are many religions and beliefs that are followed in iraq and this being all over the news it would caught the attention of many people.

 2.Women and Children in eastern Ukraine 
  Near the city of  Luhansk convoy of refugees were hit by rocket fires.
 This story is surprising because women and children should be safe and secure but instead they are killed.
 It was one of the top stories because it is important that people know.

Revolution

 I chose to do love because in my eyes everyone loves different things. By different i mean their hobbies, people or something else that may mean alot to them. Love can be associated with anything because not everyone the same.

                                                                 22 Jump Street
Genre
The genre of this media text is movie trailer. The sub-genre would be an action comedy.

Audience
 The target audience for this comedy sequel would be more men than women. This would appeal mainly to  younger males that are into teenage comedy. This is because it has alot to do with the way younger males  act in this era of time. The popular actors like Channing Tatum and Jonah Hill would get more fans to see  this because of the first movie having such an unbelievable amount of people fall in love with the film and cry  in laughter. More males than females would enjoy the film because the humor is set more towards other  makes than women. Although Channing Tatum's female fans would be excited to watch the movie.This  movie would not be suitable for any child under the age of 13 because of the humor used just from seeing the trailer. Action and comedy fans would fall in love with this movie.

Platform
This movie trailer can be watched mainly online on YouTube. This can also be seen on television as an advert but it would be shortened so you would have to go online to watch the full version of the movie trailer .This can be watched on tablets, phones, PC's and laptops.

Ride Along 

Genre

The genre for this media text is movie trailer. The sub-genre would be action comedy.

Audience
The target audience for this action comedy fans so mostly people who love comedy films which are also action packed. this would appeal mainly to teenagers because this film would not be suitable for the persons under the age of 13. Mainly males would like this just from seeing the trailer because it is an action packed film. However the humor in the trailer appeals to both men and women. The famous actors in the trailer get more fans that are global and would probably want to see the film knowing the most popular actors are in it.
Young males from a variety of ethnic and social backgrounds would be targeted for the reason that its more of a mans film.

Platform
This TV advert can be watched on television mainly. Although the extended version showing more of the film can be watched on phones, tablets, laptops using YouTube.

Genre 
The genre for this media text is television advert. the sub-genre would be sportswear advertising.

Audience
The target audience for this American television advert is a large amount of the population. It would mainly be appealing to basketball fans due to the most popular players in the advert. The main target audience would be basketball fans because they would know that the players in the advert are the most popular players in basketball. This targeted more males than females as the sport is more associated with males. Although this American television advert would appeal to the older generation as well. The advert was creating enjoyment for all ages in a very creative way.

Platform
This television advert is mainly seen on television but can also be watched on YouTube. With the younger generation in mind they would watch this advert on phones and tablets. These would also be the main devices they would watch it on.

Why I chose Media

1. Why did you choose GCSE Media Studies?

             I chose media studies because my friends said that I would really enjoy the work and     

 especially the part when we do the music video. Also previously I had done sociology and my teacher said that would help with my media work. 

2. Which part of the course are you looking forward to most?

          I'm looking forward to doing the music video because I like filming and editing. It’s     a good chance to show my creative side.

3. What knowledge and skills do you hope to learn in Media?

               I would hope to learn how to edit films correctly and to use Photoshop without help.         I would also hope to learn what happens behind the scenes of movies and television.

4. What grade are you realistically hoping to achieve in Media?

                I am hoping to achieve at least an A this year.

5. What was the last TV programme or film you watched?

               The last film I watched was called He Got Game.

6. Why do you think that TV programme or film appealed to an audience?

                I think the the film He Got Game appealed to an audience because it’s about sport and how anyone can achieve no matter where your from. It’s a very inspirational film.

           

7. What technology have you used to access the media in the last 24 hours? (Radio, TV, phone etc.)

              I have used my tablet, phone and computer to access the media.

8. What device do you use most to access the media?

             I use my phone the most to access the media.

9. What is the main news story on the BBC News website currently? Why do you think it is the main story?

            The main news is campaigners losing their rights to die. I think this is the main story because there are a lot of people that think they should be able to die if they want to.

10. What is the main news story on the Guardian website (guardian.co.uk) currently? Why do you think it is the main story?

              The main news story on the guardian website is updates about the world cup. I think that this is because loads of people are interested in the world cup and want regular updates so it has become the main story.